Gwyneth Paltrow launches apparel collection under Goop label

Gwyneth Paltrow launches apparel collection under Goop label

Gwyneth Paltrow is set to launch a clothing line in September of this year under her current label, Goop.

Earlier this year, she delved into the beauty sector and created an organic make up collection for Juice Beauty which saw strong commercial success. However, Paltrow seems to have her eyes set on new challenges, leading her to design a clothing line that is likely to include luxe wardrobe basics.

Nothing has been released to state what the collection will specifically include but previous designer collaborations give a hint towards her design style. By working alongside brands such as Stella McCartney and Michael Kors, it is likely that a neutral colour palette will be at the core of her line.

Her interest in health and ethics insinuate that the clothing is likely to be vegan friendly and eco conscious, although this is yet to be confirmed.

Paltrow has admitted to being ‘excited’ about the new venture and will launch the line on lifestyle site, Goop, which has been running for 8 years.

Gwyneth Paltrow launches apparel collection under Goop label