Thomas Tait opens conceptual exhibition at Pitti Uomo

Last night, Thomas Tait debuted his reflective mini-exhibition at the Giardino de Boboli in Florence. Along with Jeremy Scott, Tait was one of the womenswear creatives selected as a guest designer for this season’s Pitti Uomo.

“In a time when the window of opportunity to develop new fabrics is shutting down, I wanted to give a chance to look into the context of my brand,” said Tait, according to WWD. This conceptual presentation was arranged into pairs of his designs; a major piece from one of his past collections, and a reinterpretation of that piece, specially made for the occasion. He even encouraged guests to touch the garments, allowing them to truly connect with the designer and his work.

In May 2014, Tait won 300,000 euros in the inaugural LVMH Prize, to spend on his brand. For this exhibition, Tait explained that his intention was to use the prize money and that bestowed to him by the Pitti organisers to correct some of the mistakes made in his previous designs. What he meant by this is that he remade the designs to the full creative potential that money did not afford him in the past. One of his pairs featured a navy cashmere coat from Autumn/Winter 2011, which he teamed with a new seamless, therefore reversible version, made from virgin wool knit. “This coat, is like what that coat wanted to be”, Tait explained, according to Style.com.

Tait plans to use the rest of the money on growing his wholesale accounts to build up his business.

This reflective exhibition allows viewers to understand the true intentions of the brand, and the concept behind Tait’s designs.