50 years of Biba sees the brand’s founder return
Founded in London in the 1960s, Biba, was one of the world’s first lifestyle brands, part of the city’s famously swinging fashion scene.
Now, as current owners House of Fraser celebrate 50 years of the brand, founder Barbara Hulanicki will rejoin the brand as a creative consultant on a series of collections set to be announced over the coming months.
“We’re absolutely delighted to be working with Barbara in a creative capacity,” said House of Fraser’s Aaron Foster. “Her wealth of experience, passion for retailing and her exceptional creative talent will add significantly to the exciting development of our business as we seek to build upon our current success.”
Hulanicki’s first project will be a capsule collection created with the current Biba team which will reinvent some classic Biba pieces in limited edition runs for the Fall/Winter 2015 season.