Miley Cyrus poses for Marc Jacobs

The New York City-based designer certainly knows how to get attention! Styled by Katie Grand and shot by David Sims, the pop star appears alongside models Natalie Westling and Esmerelda Seay Reynolds on a stormy beach set in the new photos, which were revealed by the campaign star and the stylist via instagram. 

It’s not such a surprise. Cyrus has previously worked with Marc Jacobs on the ‘Protect the Skin You’re In’ campaign, but the ads do mark a move away from the brand’s usual advertising look, and are the first fashion campaign for the brand without visuals shot by German fashion photographer Juergen Teller.

« I have worked with Juergen for years and love him as an artist, » Jacobs explained to WWD. « He just didn’t want to shoot her. »