Harrods to set up shop on Sardinia

Arriving in Porto Cervo this summer, the famous green of Harrods will be splashed all over a temporary retail space set to open later this year. 

Porto Cervo is a luxury seaside resort on Northern coast of the Italian island. Favored by some of the world’s most jet-set tourists, it featured in the 1977 James Bond film « The Spy Who Loved Me ». 

According to a report in WWD, the Qatari royal family, which has owned Harrods ever since Egyptian business magnate Mohamed Al-Fayed sold the business in 2010, « currently has four luxury hotels along Sardinia’s Costa Smeralda. »

Details are sparse for now, but the development was confirmed by a Harrods spokesperson after rumors emerged in the Italian press. The new « crystal and steel » store is set to open its doors this summer. 

jt/cm