Sonia Rykiel unveils Christmas collection in festive video
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For this holiday campaign, Sonia Rykiel chose Belgian supermodel Hanne Gaby Odiele, who has been seen on the runways at Saint Laurent, Kenzo, Sonia Rykiel and Balenciaga shows. The young woman strides through a magical world made of piñatas, which she breaks open with her giant candy cane.
Each pinãta contains pieces from the Sonia Rykiel Cherry Christmas collection, designed by creative director Geraldo da Conceicao.
The line includes cherry motif sweaters (€130 – €590 / around $177 – $800), bags (€245 – €1,245 / around $333 – $1694), jewelry (around €170 / $231 for a gold keychain), and accessories (around €130 / $177 for a hat).
Watch the new video and discover the Sonia Rykiel Cherry Christmas collection at the dedicated website.