Net-A-Porter Reveals Reformation Collaboration
Net-A-Porter Reveals Reformation Collaboration
This Monday (7th November) Net-A-Porter revealed that they would be collaborating with cult American fashion label, Reformation. The collection marks the first time that the luxury sustainable clothing brand has been available to buy globally making the collaboration exciting news for worldwide admirers of the label.
Reformation was launched in 2009 and since then has has formed quite a following. It has also proven popular amongst the celebrity clientele with fans such as Taylor Swift, Rihanna, Karlie Kloss and Hailey Baldwin.
Reformation is well known for its sustainability. They pen themselves as the maker of “killer clothes that don’t kill the environment”. All of its limited edition collections are made using ethically sourced materials and sustainable processes, setting it apart from other available brands. Sarah Ruston, Vice President of global buying at Net-A-Porter, told Vogue; “Reformation is a purse-friendly brand with a conscience, which isn’t normally something that goes hand in hand. Along with its fantastic desirable pieces, it has become one of the most interesting contemporary brands right now”.
The collection is a party season edit that will be exclusive to Net-A-Porter customers. As Ruston points out, party dressing is “part of Reformation’s DNA” so it comes as no surprise that the collection looks stunning with beautiful velvet wrap dresses and sleek black jumpsuits. The range is expected to launch this Friday 11th November 2016 and prices will range from £100 to £315.
Net-A-Porter Reveals Reformation Collaboration
