First look: James McAvoy for Prada

Shot by Annie Leibovitz, the Golden Globe-nominated actor stars in the Fall-Winter 2014 campaign for Prada. 

Described by the brand as “a charismatic and unpredictable conspirator, an introspective hero who brings an effortless intimacy and individuality to the menswear collection,” McAvoy appears in Prada’s winter coats, tailoring and contrasting color shirts, all cut into slim, sleek, military patterns.

Having risen to the A-list with his performances in “Atonement” and “The Last King of Scotland,” and for his role as Professor Charles Xavier in the X-Men series, the 35-year-old actor appears in an architectural setting designed to look like a concrete and stone theater set by the coast. 

There will also be a new behind-the-scenes video available on prada.com soon. Previous faces of Prada menswear include actors Tobey Maguire, Dane DeHaan and Christoph Waltz.