Gone with the Wind (1939)

Fashion in Films 1930s Fashion Gone with the Wind

Copyright © 1939 Warner Bros

1937 and Vogue magazine showed the first society women model fashion. Vivien Leigh was among these and naturally became a style icon, so when Scarlett O’Hara came to life in 1939 there was no escaping that she would be the envy and idol of every girl in the world.

Set in the early 1800s throughout the American civil war the fashion featured was of a different time, but the couture gowns sported by Scarlett O’Hara became objects of desire for so many.

The style was a mixture of demure deep Southern cotton picking society, with large skirted dresses and bonnets, and high society gowns worn to fashionable balls, a cut apart from the fashion of the time, with the dresses being more figure hugging and the look becoming sexier, but it showed a timeless fashion that women will always strive for.

 

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Written by Jemma De Blanche

Jemma De Blanche is a fashion and lifestyle journalist with a background in marketing and copy-writing, is in awe of all things creative and loves getting lost in a good book, a beautiful picture or the creativity of new collection. Jemma handles the Fashion in Film pages and the Men's catwalk reviews.


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