COS to open in Dubai
COS Collection of Style has already landed in the Middle East with a Kuwait store in the country’s largest mall, The Avenues.
COS has now announced that it will be partnering with retail group M.H. Alshaya (franchise experts for Topman, Coast, Harvey Nichols), to continue the brand’s expansion in the region and open its first store in Dubai in spring 2013. The new store will be located within the Dubai Mall, the home of the Dubai shopping festival and the region’s premier shopping destination.
Marie Honda, head of the COS brand, said that the company is „very happy to be opening in Dubai and to be expanding further into the Middle East.“ When the store opens in the spring, Emirati customers can expect to enjoy the full range of COS’s minimalist-style clothes and accessories, designed to appeal to lovers of affordable luxury.
Launched on London’s Regent Street in 2007, COS has expanded across Europe and Asia and currently boasts 64 stores in 15 countries (UK, Germany, Netherlands, Denmark, France, Spain, Belgium, Ireland, Sweden, China, Italy, Poland, Finland, Kuwait and Austria) as well as retailing online to 18 European markets.