Zara reveals Fall/Winter 2014 menswear campaign

George is one of the biggest new names in an industry (haute fashion photography) where new names are all too rare. The Irish photographer, who recently bagged a campaign for Emporio Armani and the Joie F/W 2014 ads starring Kasia Struss, has snapped the latest campaign for Zara.

He’s returning after also helming Zara’s Spring-Summer 2014 menswear shoot. Styled by Beat Bolliger with hair by Didier Malige and makeup by Miranda Joyce, it sees a trio of international faces show off the Spanish label’s latest Fall/Winter collection. 

Japanese model Daisuke Ueda appears in the pictures alongside young Brit Matthew Holt, who recently walked Spring/Summer 2015 shows for Berluti, Givenchy and Carven, and Swedish hunk Benjamin Eidem, who this year has been the face of the Michael Kors for Men fragrance and one of the stars of the Spring/Summer Emporio Armani campaign.